Comparing Apples to Apples

When life presents a challenge that requires a difficult decision (like taking the necessary steps to recover from a pandemic), it’s important to minimize one’s emotional concerns and focus on facts. When logic supersedes emotion, better decisions usually result. A technique that has worked well for me is to gather as much information as reasonable in the time frame allowed, identify potential...
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Nickel and Diming Clients . . .

Two good friends of mine own a sandwich shop.  I used to eat there.  But they started to charge extra for a slice of cheese, and then for tomato.  Instead of offering a choice of chips with a sandwich, they wanted an extra quarter for a “premium brand” in place of their standard brand.  Finally, they began to charge for a cup of ice for those who simply wanted water with their sandwich.  Really?...
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What Makes Staff Stay?

Like many in our profession, I’ve had to dismiss a few “less than sterling” employees through the years, but I’ve always recognized that a stable staff sends a message to our patient family:  that your practice is a great place to work, and they can always count on seeing their favorite hygienist or other team member. Staff stability is not only important in maintaining...
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